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Identiv Finds Opportunities for RFID in the Cannabis Market

From seed to sale, RFID and NFC offer numerous advantages for all of the stakeholders.

The cannabis market is a very interesting industry. For decades, marijuana and the cannabis family has been illegal, including the US. In 2006, for example, Colorado rejected a ballot initiative to legalize marijuana. Six years later, Colorado voters approved a similar initiative. Oregon would approve its own initiative in 2014. Now, as public opinion has dramatically shifted on marijuana, numerous states have passed either through ballot initiatives or legislative efforts. Today, 22 states h...

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